ADO
Adoption is your real moat.
The AI Enterprise Adoption Masterclass is designed for founders, product managers, UX designers, sales, and customer experience leads to improve product adoption in medium to large-sized organizations.
Learn how in 2 hours.
In just two hours, your team will learn why enterprise AI rollouts fail, discover the 10 wicked adoption challenges that silently kill great products, and master an Adoption-First Product Framework to design features, onboarding, and workflows that actually stick.
We teach your team how to map enterprise stakeholders and incentives, spot early warning signs of an adoption problem, not a product problem and know precisely when to bring in HumansFirst to diagnose and fix adoption issues directly with your client.
Myron Luis: Executive Advisor, AI Adoption & Decision Intelligence
Program details
Module 1 (0:00–0:25) — Why AI Products fail after the sale or demo phase
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Enterprise teams love the idea in the pitch — and barely use it in reality.
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Managers say, “We don’t have time to learn another tool.”
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Legal, risk, and compliance slow everything down.
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A few superusers love it; everyone else ignores it.
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Your roadmap becomes a list of random client feature requests.
Module 2 (0:25–1:00) — Adoption-First Product Thinking
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Why AI products fail inside enterprises
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The 10 wicked adoption problems
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Adoption-first product design frameworks
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How to manage adoption with a client
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How to spot an adoption problem vs. a product problem
Module 3 (1:00–1:30) — How to Manage Adoption with a Client
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A clear mental model of how adoption behaves in real organizations
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A simple Adoption Canvas for your product
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A checklist of signals that you have an adoption problem
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Scripts to talk about adoption, risk, and governance with enterprise buyers
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A clear playbook for when to bring HumansFirst into a client
Module 4 (1:30–2:00) — Why This Matters for Your Revenue
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Better adoption = higher retention
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Fewer “false negative” clients who could have been case studies
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Richer product roadmap signals (real-world behaviour, not just requests)
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Stronger enterprise credibility (“we understand your adoption reality”)
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More referenceable customers and success stories
Module 4 (1:30–2:00) — Knowing When You Have an Adoption Problem (and What to Do)
ADO
Book your team Masterclass in AI Adoption today for free: click here